However, due to the parents' reactions, the letter content and testing observations, Anna Herera of the CTW Research Department suggested "that the Margaret Hamilton show not be re-run." The issue of fear was difficult to fully judge, due to confusing answers and the fact that the children were surrounded by their peers and adults, and not alone watching. Typical responses included parents concerned that their children were afraid and now refused to watch the show, using such phrases as "screams and tears" and "the threat of the witch's power remains in children's eyes." A somewhat atypical missive came from a self-proclaimed Wiccan, concerned with the perpetuation of a negative fairy tale stereotype and recommended a segment "portraying witches as they really are, now." ĭue to the overwhelming reaction, additional test screenings were held from March 1 through the 5th, "to assess children's reactions to the Wicked Witch of the West." The tests showed that children were "exceptionally attentive during the Margaret Hamilton segments," and those who watched the episode in color were fascinated by her green face. The episode prompted an unusually large amount of mail responses from parents, almost entirely negative, within a short time frame. The stated curriculum goals of the episode were to demonstrate fear and "the value of planning by creating and implementing methods of retrieving the broom."
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